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In the Christmas season of 2025, the retail industry is moving towards a new stage that emphasizes both emotional value and experiential consumption.
As a trendsetter in American department store retail, Macy's holiday layout not only reflects changes in consumer trends, but also points to the
transformation of festival commerce from "buying gifts" to "festive atmosphere". This year, joint collaborations, immersive store experiences, holiday
visual expressions, and multi price gift systems are working together to reshape consumers' Christmas imagination. Through Macy's 2025 Christmas
Trends, we can gain a glimpse into the new trends in holiday consumption in North America today, as well as the future development path of retail
art and emotion.
Macy's main strategic directions for the 2025 holiday season are:
1、 Diverse and Innovative Gifts&Holiday Series
The 2025 holiday collection includes many new products (Macy's states that over 40% of the entire holiday merchandise is new)
- both traditional gifts/decorations, as well as collaborations, special limited editions, gift box sets, and more.
2、 Joint/cooperative products become the focus
For example, the collaboration with Disney brings holiday limited edition clothing/beauty/gifts, which helps attract young customers,
family consumers, and gift buying trends.
3、 Enhance the sense of experience and festive atmosphere
Holiday windows、 Store layout and offline activities (such as special experiences offered by certain flagship stores, holiday decoration
displays, etc.) continue to be important ways to attract customers.
3、 Gift coverage ranges from "luxury/high-end" to "affordable/affordable"
Macy's festival commodity line covers all levels of consumers, from perfume, beauty, accessories, to affordable decorations, household
goods, small gifts, etc.
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Privacy statement: Your privacy is very important to Us. Our company promises not to disclose your personal information to any external company with out your explicit permission.